QUALITY, FOR US, IS NOT JUST A BUSINESS METRIC.

IT'S WHAT WE BREATHE.

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The business problem

Due to their existing vendor dropping out at the last minute, a financial services client suddenly wanted 100 high quality articles on finance in a short time span of 10 days, allowing for no lead time to staff the project or change in project scope parameters.

The delivery challenge

Coupled with the fact that the project scope had already been finalized, the extremely short notice meant a seemingly insurmountable project management and resourcing challenge, especially since specialist writers were required for the job.

The Hubwords solution

Despite the cost implication, Hubwords deployed a greater than normal proportion of experienced writers in order to minimize editing overheads and Turn-Around-Time, thus tightening the submission process and the delivered throughput.

The delivered outcome

All 100 articles were delivered a day ahead of schedule. The higher mix of experienced writers ensured factual accuracy remained 100% despite the skintight deadlines, underlining Hubwords’ ability to deliver in a crunch situation.

Team V-Create (now Hubwords) is sincere, resourceful and diligent in work. A name that always comes first at times of emergencies and short deadlines, and they’re always willing to help. They’re well-connected and their writings reflect their knowledge and expertise in the field.
Abitha Deepak
Head – Content & Research

READ OUR OTHER SUCCESS STORIES!

SUCCESS STORIES

"SUCCESS", FOR US, IS WHEN A CLIENT RECOUNTS OUR STORY.
AND WHEN EVERY WORD WE SYNTHESIZE TELLS THAT STORY.

100 High quality articles in 10 days flat

FOR A FINANCIAL MARKETPLACE

1 LAKH PRODUCT DESCRIPTIONS IN 2 MONTHS WITH ZERO DELAY

FOR A LEADING E-COMMERCE WEBSITE

COVER-TO-COVER EDITORIAL PLANNING AND CREATIVE CONTENT

FOR A STARTUP MAGAZINE PUBLISHER

PERCEPTION MANAGEMENT & BRANDING THROUGH AN INCISIVE PR CAMPAIGN

FOR AN EVENT MANAGEMENT FIRM

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